Perth, Australia – June 21, 2018 – Australian headphone brand Audiofly has today announced plans to re-enter the US market with its new range at the upcoming Summer NAMM Trade Show in Nashville.
At NAMM, Audiofly will be showcasing its highly anticipated custom IEM program and line-up of cutting-edge IEMs, which bring with them its signature sound stage celebrated in Australia and other regions. With this increasing demand, the launch comes after the brand took a short break from the US market in the tail end of 2017 to re-assess strategy and distribution.
Australian-based Audiofly opened its doors in 2012 and has introduced award-winning In-Ear Monitors into the market while simultaneously working to bring pro-sound and high quality to everyday headphones. Winning over local and international artists and audiences with its signature sound quality, its latest wireless Bluetooth products have also received accolades in recent months.
With their well-supported direct distribution model delivering results for their partners in other regions, Audiofly’s first order of business is to find the right distribution partners in North America to join and build on the foundations laid for Audiofly in the region.
“Recently launching in China and having already established a presence in other markets, it’s an exciting time at Audiofly as we continue to receive tremendous interest in the brand and expand our reach globally,” said Matt Rowett, International Sales Manager for Audiofly.
“We’re appreciative of the loyal community of musicians and everyday music lovers who have supported Audiofly in North America in the past and with our refreshed line-up, we’re excited to reconnect and head back into the US with Summer NAMM being our first act.”
Focusing on R&D and considering consumer needs and feedback, Audiofly will also be showcasing refreshed renditions of the existing IEM range to include universal MMCX connectors, new colorways and more.
The entire Audiofly range and new custom IEM program will be showcased at Summer NAMM from 28-30th June at Music City Center, Nashville TN, Booth 136.