Rock ‘n’ Roll Running Series Nashville Rebrands

A DISTANCE FOR EVERYONE: INTRODUCING ROCK 'N' ROLL RUNNING SERIES NASHVILLE AS ROCK 'N' ROLL MARATHON SERIES REBRANDS TO THE ROCK 'N' ROLL RUNNING SERIES

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NASHVILLE, Tenn. (March 25, 2021) – Following today’s announcement of the Rock ‘n’ Roll Marathon Series® rebrand to the Rock ‘n’ Roll® Running Series, Rock ‘n’ Roll  Nashville Marathon & ½ Marathon will undergo a similar change and will now be known as Rock ‘n’ Roll Running Series Nashville, showcasing it is more than a single distance event. The next edition of the Rock ‘n’ Roll Running Series Nashville is planned for the fall with a date to be determined once the NFL releases its schedule as Rock ‘n’ Roll Running Series Nashville utilizes Nissan Stadium as a key venue for the event. Distances will include a marathon, half marathon, 10K, and 5K.

The rebrand pays homage to the Series’ and its event’s proud past, while also propelling it forward, through recognition of the current breadth of race distances which provide an accessible and welcoming platform for all. Known for Bringing the Fun to the Run®, Rock ‘n’ Roll Running Series Nashville infuses live music and entertainment along every step of the journey, surrounding each participant with a community of like-minded individuals on a collective path to find fun in the moments that challenge. 

A favorite stop on the best-in-class running series tour, Rock ‘n’ Roll Running Series Nashville offers a strong hometown contingent who knows how to show a good time. Participants will experience a tour of Music City on foot, running past some of the most famous moments in music history. With fun and exciting bars, restaurants, and live music, race weekend is the perfect time to plan a visit to Nashville. 

The Rock ‘n’ Roll Running Series rebrand not only includes a new name for events, but a whole new visual identity that integrates throughout the entire participant ecosystem, including a new series logo, event logos, video content, and onsite event signage. In addition, a brand-new website improves the overall participant experience through updated navigation and content, making it easier to select race locations, distances, and course features that fit what they are looking for in an event. 

In addition to the live and in-person Rock ‘n’ Roll Running Series events around the globe, the launch of the Rock ‘n’ Roll Virtual Running Series last April, offered exclusively through the Humana Rock ‘n’ Roll® Virtual Running Club™ (VRC™), has provided runners with the opportunity to bring the Rock ‘n’ Roll Running Series to their own community virtually. The virtual series, which will also apply the refreshed look, has allowed for participants to engage and connect with new virtual weekly races, challenges, and rewards, and will continue to do so as physical events return, helping participants train for their upcoming races. The virtual and live and in-person Series’ are united through their welcoming environments and music core while reflecting the vibrant and dynamic communities of participants. To celebrate the new Rock ‘n’ Roll Running Series name and look, the Rock ‘n’ Roll VRC is hosting a surprise challenge. Participants can register for free to run or walk a 5K (or more) from now until Sunday to earn the one and only limited-edition Rock ‘n’ Roll Running Series digital badge (plus points toward rewards!). More details on the challenge can be found here.

To learn more about Rock ‘n’ Roll Running Series Nashville, please visit www.runrocknroll.com/nashville.