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HomeNewsGear NewsC.F. Martin & Co.® Launches New Loyalty Program to U.S. Residents

C.F. Martin & Co.® Launches New Loyalty Program to U.S. Residents

Martin BackstageTM is designed to engage and delight Martin enthusiasts more than ever

Lehigh Valley, PA.— Wednesday, May 20, 2023 — C.F. Martin & Co. is proud to announce the launch of their new loyalty program, Martin Backstage. The new program replaces their long-running Martin Owners Club with the aim of bringing Martin closer to their fans, serving them better, and helping everyone unleash the artist within. The Martin Backstage program offers members more perks and is free to join with the option to upgrade to a premium membership called Martin Backstage All Access.

The free membership offers a generous discount on select Martin Guitar merchandise plus chances to win quarterly prize packs. The All Access membership offers bigger discounts, invitations to exclusive events, access to ongoing exclusive content, and so much more.

“There are many cool things happening here at Martin Guitar every day, and we want every Martin Guitar enthusiast to feel connected to the brand in new and exciting ways,” said Martin Guitar President and CEO, Thomas Ripsam. “The Martin Backstage program invites members into the world of Martin Guitar where we will share our love of all things music and hopefully inspire everyone to pick up an instrument and play.”

You can learn more about the Martin Backstage program and join today at martinguitar.com.

GGM Staff

The writers at Guitar Girl Magazine bring a wealth of experience from all corners of the music industry. Our writers are musicians, songwriters, producers, and passionate advocates for women in music, with years of hands-on expertise both on stage and behind the scenes. They are dedicated to amplifying the voices of female guitarists and offering insightful perspectives on gear, technique, and the latest trends in the industry. With a deep love for music and a commitment to empowering the next generation of female artists, the Guitar Girl team is at the forefront of celebrating and inspiring women in music.

GGM Staff
GGM Staff
The writers at Guitar Girl Magazine bring a wealth of experience from all corners of the music industry. Our writers are musicians, songwriters, producers, and passionate advocates for women in music, with years of hands-on expertise both on stage and behind the scenes. They are dedicated to amplifying the voices of female guitarists and offering insightful perspectives on gear, technique, and the latest trends in the industry. With a deep love for music and a commitment to empowering the next generation of female artists, the Guitar Girl team is at the forefront of celebrating and inspiring women in music.
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